“Good honey from Burkina”: first ABNORM certified honey in Burkina Faso!
Category : Flash News News NTFP
Association Nature et Développement (NATUDEV) received, on Thursday July 16, 2020 in Ouagadougou, the ABNORM certification certificate for its honey called “Good honey from Burkina”. It was during a press lunch initiated by the Ministry of Commerce, Industry and Crafts.
From November 25, 2019 to November 24, 2020, the Nature and Development Association (NATUDEV) has the authorization to affix the National Mark of Conformity to Burkinabè Standards on its natural honey product called “Good Honey from Burkina”. It was Mrs. Farida Komou/Kaboré, Administrative and Financial Manager of NATUDEV, who received the certification certificate from the Minister of Commerce, Industry and Crafts, Mr. Harouna Kaboré. Her feelings, she confides, are “those of pride and joy because among so many structures, NATUDEV is one of the youngest structures to receive ABNORM certification. It really is a source of pride. This demonstrates to what extent beekeepers and we are making efforts together to improve the quality of our product “Bon Miel du Burkina”. In his opinion, “as the minister said, as long as you do not produce quality, you are not accessible to the international market”. For Madame Komou, the challenge is clear, “it is above all persevering and always persevering in quality to hope for renewal of the certification”.
According to Omar Kaboré, Technical Assistant for Protected Areas and Development of Natural Resources at NATUDEV, this certification will strengthen the communication aspect of the “Bon Miel du Burkina” product. It is a communication tool for us because it strengthens consumer confidence in the product. And if customers trust the product, it leads to high volume purchases.
With this recognition, Mr. Kaboré believes, “Bon Miel du Burkina” will be able to access sales structures and shopping centers which have a certain requirement in terms of quality. For him, “added value really means being able to further open the market and conquer other market shares and increase sales.”
According to Omar Kaboré, the criteria which favored certification concern the honey acquisition process and include, among other things, the traceability of the products and the processing conditions. “You really have to master this process. We have our producers on the ground, we control the conditions under which the honey is produced as well as the transport circuit to the packaging site in Ouaga. These are, among other things, these aspects which made it possible to obtain this ABNORM certification today,” he indicated.
Thanking ABNORM for the trust, Mr. Kaboré was keen to clarify: “Around ten companies have had certification and “Good honey from Burkina” was the very first honey, if I’m not mistaken, to have been certified in Burkina Faso. We can congratulate ourselves for that.”
Ibrahima TRAORE
Communications Officer